Our corporate communications training program is specially designed for communications managers working in small and medium-sized businesses. These courses are made up of one or more four-hour modules and can be given at your offices in-person or virtually, and also as part of all-inclusive packages for exciting offsite training sessions and team-building retreats.
Each module includes theory, context, case studies and excerpts from original interviews with experts in the field, practical exercises and quizzes to measure progress. Although there is a common basic corpus to our corporate communications training, we adapt each session to the specific needs and challenges of your business or industry. Post-training support is also part of the service.
ELIGIBLE FOR SUBSIDIES
Our training programs are eligible for numerous government subsidy programs, including the Québec government’s PACME program, created in the wake of the COVID-19 pandemic.
OVER TROUBLED WATERS
Training aimed at discovering the basics of social acceptability and management of public and stakeholder affairs, through exercises and practical tools.
STOP THE PRESSES!
Several theoretical and practical modules on how to interact proactively and reactively with traditional media and bloggers through practical exercises and realistic scenarios.
Basic training in social media and social community management. Different specialized modules are available to deal with specific platforms such as Facebook Pages, LinkedIn or Google Cloud Platform.
TURNING DANGER INTO OPPORTUNITY
Training in several modules, including many case studies, on how to best prepare your team for crises and how to act in front of different audiences when they occur.
CORPORATE COPYWRITING (French only)
How to adapt your writing style for the business community. Corporate blog, e-mail, newsletter, technical sheet or marketing messages all have their own audiences and styles.
CHARITY BEGINS AT HOME
Managing philanthropy and creating a corporate social responsibility (CSR) program through the development of practical tools to establish a coherent and mutually beneficial corporate policy on donations and community engagement.
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